This process was initiated in Bosnia and Herzegovina, originally during the Austro-Hungarian administration (1878–1918), when the first political projects were designed to create an integral "Bosnian", and then a special "Bosniak" nation. An integral "Bosnian" project proved to be unachievable even during the Austro-Hungarian administration, since not only the Bosnian Serbs, but also the Bosnian Croatians gave a determined resistance to the creation of an integral "Bosnian" nation. Therefore, the focus was transferred to a special "Bosniak" project, which acquired a certain foothold in the Bosnian-Herzegovinian governor. The key role in the design and implementation of these projects was played by Austro-Hungarian Minister Benjamin Kalai, who from 1882 to 1903 was responsible for Bosnia and Herzegovina.
As a foothold for Bosniak ethnogenesis and history, Bogomilism and a non-Slavic origin had been contrived. Then after the direct influence of the Ottoman Conquest, a cultural identity was imposed (through the process of Islamization). This gave to the ultimate expression of a Bosniak specificity, which has led to the religious doctrine of ethnos. The Bosniak project was restarted at the time of the breakup of Yugoslavia, when Yugoslavian Muslims decided to rename themselves ethnic "Bosniaks". This process initially affected much of Bosnia and Herzegovina, and then spread to northeastern Montenegro and southwestern Serbia, including the Raska region, as well as parts of Kosovo and Metohija.
Insisting on the imposition of Bosniaks and the spreading of a Bosniak project outside of Bosnia, a controversy erupted on the part of Yugoslav Muslims primarily in Serbia and Montenegro. In opposing the imposition of Bosniaks, president of the Muslim Matice in Montenegro, Dr. Avdul Kurpejović explicitly stressed in 2014 that the "Greater Bosniak Nationalist, Islamic Assimilation Program" is based exactly on the Islamic Declaration of Alija Izetbegovic.
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