Jim Brady (quarterback)

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Jim Brady
CollegeNotre Dame
Jersey #57
Height5 ft 7 in (1.70 m)
Weight145 lb (66 kg)
Born(1907-08-11)August 11, 1907
DiedJanuary 12, 1984(1984-01-12) (aged 76)
High schoolPocatello High School

James Murphy Brady (August 11, 1907 – January 12, 1984), a grandson of Idaho governor James H. Brady, was an American football player and broadcasting entrepreneur.

After graduating from Pocatello High School in Idaho, Brady tried out for the football team at Notre Dame, but was told by coach Knute Rockne that he was far too small. But over time his persistence paid off, and in 1927 he was named the starting quarterback. Brady was the quarterback for the legendary "Win one for the Gipper" game against Army on November 10, 1928—dramatized in the film Knute Rockne, All American.

After returning to Idaho Falls in 1933, he would join the family business at The Post Register newspaper. After serving in the United States Army in World War II, Brady would found the radio station KIFI in Idaho Falls in 1947, and eventually the television station KIFI-TV. He would serve as president of Upper Valley Cable from 1969 until his death in 1984.


  • Schoor, Gene. 100 Years of Notre Dame Football. New York: Morrow and Co. (1987). p. 56-58
  • The Idaho Press-Tribune, "I have some of my Dad's key traits".[permanent dead link]
  • Post Register Online, "History of the Post Company".
  • Jim Brady at Find a Grave