|Broadcast area||Portland metropolitan area|
|Slogan||Positive and Encouraging|
|Frequency||97.9 MHz (also on HD Radio)|
|Translator(s)||103.7 K279BO (Portland, relays HD3)|
|First air date||December 26, 1958 (as KFMY in Eugene)|
|Format||FM/HD1: Contemporary Christian|
HD2: Air 1
HD3: K-Love Classics
|ERP||52,350 watts |
54,000 with beam tilt
|HAAT||387 meters (1,270 ft)|
|Callsign meaning||K-LoVe Portland|
|Owner||Educational Media Foundation|
KLVP (97.9 MHz) is a non-profit FM radio station licensed to Aloha, Oregon, and serving the Portland metropolitan area. The station is owned, and the broadcast license held, by the Educational Media Foundation. It airs the national Contemporary Christian radio format known as "K-Love."
KLVP is considered a "move-in" station, established outside the Portland metropolitan area but later moving in, to serve the large Portland radio market. It began in Eugene, Oregon, 100 miles (160 km) south of Portland. On December 26, 1958, the station first signed on as KFMY.
The station was owned by a company calling itself KFMY Music, Incorporated, and its studios and offices were in the penthouse at the Eugene Medical Center. It was powered at 3,600 watts. In the late 1960s, KFMY became a progressive rock station and an ABC FM Network affiliate.
In 1997, Citadel Communications acquired KUGN-AM-FM. To give it a separate identity from the AM station, the call sign for the FM station was changed to KKTT on March 16, 1998. In 2000, Citadel Communications was merged into Cumulus Media.
On August 15, 2001, Cumulus decided to flip KKTT to an alternative rock format, and change the call sign to KNRQ-FM. The call letters stand for "New Rock" with a Q substituting for the CK. Cumulus had enjoyed success with other Alternative stations, including WFTK in Cincinnati.
Educational Media Foundation
The Educational Media Foundation had acquired an FM station located about 40 miles (64 km) north of Eugene, 103.7 KXPC-FM in Lebanon, Oregon. With its 100,000 watt transmitter, it could be heard in the Eugene area. But EMF wanted to have its K-Love Contemporary Christian format heard in the larger Portland media market.
On August 31, 2012, it was announced that Educational Media Foundation would sell KXPC-FM to Cumulus, allowing it to move its Alternative Rock station, KNRQ, to 103.7. Cumulus would then give up 97.9, so EMF could relocate that station to the suburbs of Portland. On July 28, 2013, Cumulus moved KNRQ's programming to 103.7 at midnight. The KXPC call letters were switched to 97.9. A new Portland-area transmitter began testing the signal on 97.9 MHz with automated music. The swap between EMF and Cumulus was completed on August 1, 2013.
KXPC-FM's former 103.7 frequency was granted a U.S. Federal Communications Commission (FCC) construction permit to change its city of license to Harrisburg, Oregon, and move its tower closer to Eugene, now as KNRQ.
On September 30, 2013, KXPC returned to the air on 97.9 FM, with Aloha as its new city of license, airing the K-Love Contemporary Christian network. On October 29, 2013, KXPC changed its call letters to KLVP, representing K LoVe Portland.
KLVP airs EMF's Air 1 Christian worship format on its HD2 subchannel and K-Love Classics (contemporary Christian hits from the 1980s, 1990s and 2000s) on its HD3 subchannel. On May 9, 2019 KLVP-HD3 began simulcasting on translator K279BO 103.7 Portland, replacing the "The Legend" classic country format (which is still airing on KFBW-HD3).
- Broadcasting Yearbook 1959 page B-215
- Broadcasting Yearbook 1979 page C-180
- Broadcasting & Cable Yearbook 2002-2003 page D-370
- "FCC Update 7/16" from Radio Insight (July 16, 2013)
- 103.7 The Legend Becomes Second iHeart Leased Translator to Revert to EMF Radioinsight - May 9, 2019
- Query the FCC's FM station database for KLVP
- Radio-Locator information on KLVP
- Query Nielsen Audio's FM station database for KLVP