Weaver Popcorn Company
Founded in 1928 by Ira E. Weaver, whose family still controls the company, it develops, grows, processes, packages, and ships a variety of popcorn products for sale around the world. Its customers include store chains around the world, as well as concessionaires, and international popcorn distributors. In 2007, the Weaver Popcorn Company became the first company to remove diacetyl, a controversial butter flavoring, from its Pop Weaver microwave popcorn products.
Pop Weaver, the flagship brand, has a moderate sodium content. Weaver is one of the few companies that use canola oil, a healthier alternative to soybean, coconut, and sunflower oils, in its products. Flavors for microwave oven products include Butter, Light Butter, Extra Butter, Kettle Corn, Caramel, Cinnamon Roll, Jalapeño Cheddar and Parmesan and Herb. Flavors for concession sale include Weaver Gold, Caramel & Sweet, Premium Hybrid Yellow, Candy cane flavor, Almond, and chocolate dipped. Flavors for pre-popped include Caramel Corn with Peanuts and Dash of Salt.
Trail's End is a brand sold by the Boy Scouts of America and Scouts Canada in fundraising. Available flavors from year to year vary, but include: Caramel Corn, Butter Light (microwave), Unbelievable Butter (microwave), Kettle Corn (microwave), Caramel Corn with Almonds & Pecans, Butter Toffee Caramel Corn, Salted Caramel Corn, White Cheddar Cheese, Cheddar Cheese, Jalapeño Cheddar, Cheese Lover's Collection, Sweet and Savory Collection and Popping Corn. They also have chocolate products that include Chocolatey Peanut Clusters and Chocolatey Caramel Crunch. Consumers can also donate popcorn to the U.S. military by making a cash contribution. Trail's End sends popcorn to the armed services stationed both domestic and international, including combat areas. Scouts generally retain over 73% of the proceeds.
- "Weaver Popcorn to Eliminate Controversial Ingredient". 2007-08-29.
- Weaver Popcorn Company. Press Release: Pop Weaver introduces first microwave popcorn with flavoring containing no diacetyl.
- Andrew F. Smith (1999). Popped Culture: A Social History of Popcorn in America. University of South Carolina Press. p. 80. ISBN 1-57003-300-5.
- Muhammad E. Fayed (2005). Popcorn Cleans Up: From America's Favorite Snack to Environmental and Health Breakthroughs. Just My Best Publishing. p. 13. ISBN 1-932586-46-6.
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