Tubi

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Tubi
Tubi logo.svg
FoundedApril 2014; 5 years ago (2014-04)
Headquarters,
Area servedUnited States, Canada.
Founder(s)Farhad Massoudi
Thomas Ahn Hicks
IndustryEntertainment
WebsiteTubiTV.com
Alexa rankPositive decrease 23,404 (July 2018)[1]
RegistrationNone
Current statusActive

Tubi is an American streaming service based in San Francisco, California, United States, that launched in 2014.[2] The service provides more than 12,000 titles,[3] including movies and TV shows from studios such as Paramount Pictures, Metro-Goldwyn-Mayer, Lionsgate, Warner Bros. and Universal Pictures.[4] Tubi is a free, ad-supported service, with advertisements shown during commercial breaks in between programming.[5]

Background[edit]

Tubi uses a real-time bidding platform for advertisers for delivering video ads across various platforms.[6] Former Fox TV chairman, Sandy Grushow, is an advisory board member.[7] Former Vice Chairman of Lionsgate, Mark Amin, is an investor. The company behind Tubi, Adrise, has raised $4 million in capital. Principal investors include Foundation Capital, Bobby Yazdani, Zod Nazem, SGH Capital and Streamlined Ventures.[8][9]

In February 2019, Tubi signed a distribution deal with NBCUniversal, which includes 400 TV episodes and movies. Tubi has output deals with Metro-Goldwyn-Mayer, Paramount Pictures, Lionsgate, Warner Bros., Studio 100, Shout Factory, Nelvana, and DHX Media.[10]

Availability[edit]

Tubi is available on Android and iOS mobile devices, and on OTT devices such as Roku, Android TV, Apple TV, Chromecast, Xbox One, Sony, PlayStation 4, PlayStation 3, Samsung, Amazon Fire TV, TiVo, and Comcast Xfinity X1, in addition to its website.[3]

References[edit]

  1. ^ "Tubitv.com Traffic, Demographics and Competitors - Alexa". www.alexa.com.
  2. ^ "Metro-Goldwyn-Mayer And Lionsgate Invest In adRise -- Parent Company Of Tubi TV -- And License Library Content To Fuel Ad-Supported, Video-On-Demand Service". StreetInsider.com. Retrieved 19 November 2015.
  3. ^ a b "Free streaming service Tubi plans to invest $100M+ on content in 2019, expand internationally". blog.tubi.tv. Retrieved 2019-01-07.
  4. ^ "Tubi TV Grabs $6 Million From MGM, Lionsgate And Others For Its Free, Ad-Supported Streaming Service". TechCrunch. Retrieved 9 November 2015.
  5. ^ Niksa, Matt (2019-01-10). "Streaming companies eye contrasting business models, economic issues". Boston University News Service. Retrieved 2019-01-10.
  6. ^ "AdRise Launch RTB-Based Connected TV Ad Platform". VideoAdNews. 15 March 2012.
  7. ^ "Tubi TV Lands Paramount Flicks". Multichannel. 11 March 2015.
  8. ^ "AdRise Raises $2 Million From Foundation Capital to Put Video (And Ads) On More Connected TVs". TechCrunch. 16 October 2012.
  9. ^ "AdRise Launches Tubi for free VOD". RapidTVNews. 18 April 2014.
  10. ^ https://www.mediaplaynews.com/tubi-inks-nbc-universal-content-deal