|City||Egypt Lake, Florida|
|Broadcast area||Tampa Bay area|
|Translator(s)||W270DU (101.9 MHz, Tampa)|
|First air date||1954 (as WDCL in Tarpon Springs)|
|Format||Regional Mexican (WTMP-FM simulcast)|
|Power||2,800 watts (day)|
800 watts (night)
|Callsign meaning||W MeGGa (former branding)|
|Former callsigns||WDCL (1954-?)|
|Affiliations||Tampa Bay Buccaneers Radio Network|
|Owner||Ned Ardman |
(Nia Broadcasting Inc.)
|Sister stations||WTMP, WTMP-FM, W248CA|
WMGG (1470 kHz, "Caliente 96.1") is a commercial AM radio station licensed to Egypt Lake, Florida. WHBO serves the Tampa Bay area and is owned by Nia Broadcasting, Inc. WMGG airs a Spanish-language Regional Mexican music radio format, simulcast from 96.1 WTMP-FM. The two stations use the moniker "Caliente 96.1 and 1470" (Hot 96.1 and 1470). WMGG and WTMP-FM are the Spanish-language flagship stations for the Tampa Bay Buccaneers Radio Network.
WMGG's transmitter is off Cavacade Drive in Egypt Lake. It is powered at 2,800 watts by day. But at night, to protect other stations on AM 1470, WMGG reduces power to 800 watts. It uses a directional antenna at all times.
In 1954, the station first signed on as WDCL. Its city of license was Tarpon Springs, Florida, and it was a 5,000 watt daytimer, required to go off the air at sunset. WDCL was owned by the Freede-Miller Broadcasting Company, with Hal Freede serving as president and sales manager. J. McCarthy Miller was the general manager.
Prior to June 5, 2009, WMGG was an adult standards music station branded as "Mega 1470."
As a result of Genesis Communications' announced purchase of AM 1470, where the news/talk format of WWBA now airs at 820 AM, WHBO's sports format moved to WWBA's former frequency, 1040 AM, in October 2008, and simulcast on 1470 in the short-term. The WHBO call sign moved to 1040, with 1470 receiving new call letters, WMGG.
- Broadcasting Yearbook 1956 page 98
- Genesis Launches 'Mega Memories' On WHBO/Tampa - Radio Ink (released December 29, 2008)
- Manning, Maggie (September 29, 2008). "Genesis Communications to buy powerful Mega radio station". Tampa Bay Business Journal.
- Genesis Communications, Inc.
- Query the FCC's AM station database for WMGG
- Radio-Locator Information on WMGG
- Query Nielsen Audio's AM station database for WMGG
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