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CityNavarre, Florida
Broadcast areaPensacola, Florida
SloganPositive and Encouraging
Frequency95.7 MHz
First air date1998
FormatContemporary Christian
ERP25,000 watts
HAAT86 meters
Facility ID52024
Transmitter coordinates30°27′2.00″N 86°51′59.00″W / 30.4505556°N 86.8663889°W / 30.4505556; -86.8663889
Callsign meaningW PensacoLa V
Former callsignsWAFN (1993-1994)
WZEW (1994-1997)
WGCX-FM (1997)
WGCX (1997-2009)
WKFP (2009-2015)
OwnerEMF Broadcasting
WebcastListen Live

WPLV (95.7 FM) is a radio station licensed to Navarre, Florida, United States, serving the Pensacola area. The station is owned by the Educational Media Foundation.


The station signed on in 2000 as WGCX with the contemporary Christian format it continues to broadcast. Before signing on, the station had the call signs WAFN, WZEW, and WGCX-FM.[1]

In October 2013, 550 AM, Inc., sold WKFP to Educational Media Foundation for $1.75 million.[2] The sale was consummated on December 23, 2013.

The station changed its call sign on July 21, 2015 to the current WPLV.


  1. ^ "WPLV Call Sign History". United States Federal Communications Commission, audio division.
  2. ^ EMF Acquires Pensacola K-Love Affiliate - Radio Insight

External links[edit]