John Hoeks




John C.J. Hoeks
Professor of
Communication and Information Sciences  
Tenure Track
Faculty of Arts,
University of Groningen

"The Future of Food": Interview in BCN Newsletter (nr. 100, pp. 14-16)
"Making Sense of the Whole": Interview in BCN Newsletter (nr. 95, pp. 4-6)

Contact Information

Faculty of Arts:
Postal Address1: PO Box 716, 9700 AS Groningen, The Netherlands
Postal Address2: Oude Kijk in't Jatstraat 26, 9712 EK, Groningen, The Netherlands
Visiting Address: Oude Kijk in't Jatstraat 26, Building 1312, Room 418
: +31 (0) 50 363 7443
Fax: +31 (0) 50 363 6855



Research Interests:

  • Persuasive Communication and Cognition
  • Dialogue Systems
  • Narratives
  • Sustainability
  • Plant-Based Lifestyle

Associated with:

  • Center for Language and Cognition Groningen (CLCG)
  • School for Behavioral and Cognitive Neurosciences (BCN)
  • BCN NeuroImaging Center (NiC)
  • Netherlands Graduate School of Linguistics (LOT)


Check out Researchgate or Google Scholar Citations

Current Courses

Bachelor Scriptie CIW
Master Scriptie CIW
Methodologie voor CIW (METHO)

Persuasive Communication (PC)

Experimenteel Persuasie-onderzoek (EPO)

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